The coffee of Subida Coffee Co. is grown by the team at the Moses Project, a 120-acre commercial farm and agriculture training center in a small community outside of Santa Rosa de Copán. At any given time, this facility houses an average of 40 boys above the age of 13. These young men learn best practices in the technical and economic aspects of agriculture, specifically in coffee, fish, and poultry. Most of these young men would not have continued their education due to lack of finances or facilities. Now, through the Moses Project, they are studying and are on their way to completing their high school education. Along with helping them complete their formal education, they take part in an agricultural education focused on tilapia, chickens, greenhouse vegetables, bee-keeping, and coffee. The goal is to equip them with all they need to lift themselves, their families, and their communities out of poverty. By purchasing Subida coffee you are a part of training and equipping the future generations of coffee farmers, business owners, and community leaders, who will shape and transform Honduras.

The Men Of Moses Project

Ernesto came to the Moses Project when he was 14 years old and over the last 4 years it has had a powerful impact on his life. Ernesto is from a small city where opportunity is limited. Thanks to the Moses Project, he has acquired marketable skills in multiple agriculture fields. 

Ernesto quickly stood out as a leader among his peers and continues to thrive through his disciplined approach to life. 

About his time at the Moses Project Ernesto says, “It has been amazing because I have learned the value that I have. I am proud to be a part of the Project because it has made me a better person and taught me how to help others as well.”
Osmar is a driven young man who is dedicating himself to completing his high school education and learning as many trade skills as he can. When Osmar first heard about the Moses Project he knew he had to be a part of it. 

“I heard the information about the project over the radio and the next day I walked two hours in the early morning, in the rain, to fill out the interview”.

 Osmar doesn’t regret that two hour walk, and he continues today with that impressive drive and spirit. Osmar dreams of bettering his life and the lives of his family, and he is realizing that dream through his participation in the Moses Project.”
When David was 7 years old his mother died and a few years later his father was killed. David grew up in an Aldeas Infantiles SOS home (a Honduran non-profit organization working to maintain a family environment for kids who are apart from their families) of which he speaks fondly. 

When David was 18 he had to leave the program and began to search for what was next. He ended up interviewing for the Moses project and was accepted. 

About the project David says, “I have learned so much. I did not know what it meant to work the ground or use a machete. I didn’t know how to work with bees, which is what I have done since I have been here in the Project. I’ve also learned the process of coffee”. 

David spent his time at the Moses Project learning as much as he could about agriculture and during his time on the farm he stood out as a leader. After graduating, David was offered a full time position, which he accepted. We are so excited to have David on our team, using all he learned during his time as a student to benefit the project.”
Ensuring you have a fantastic cup of coffee is about attention to detail. Every step of the process is important and here at Subida Coffee we take that very seriously. Since we are the producers, we can ensure each coffee plant is cared for in order to maximize quality production. All our coffee is picked by hand, which allows for selective picking: guaranteeing only ripe coffee is selected. The coffee is then dried in our processing facility, and inspected by hand before being bagged. Each step of this process not only helps you have an amazing cup of coffee, it also generates countless jobs in the community, helping people provide for their families. Once Subida Coffee arrives in the United States, it is stored and roasted in Memphis, TN. Because we roast in small batches, each bag of coffee you receive is exceptionally fresh. We are confident you will taste the care and dedication that went into Subida Coffee each time you enjoy a cup!

Subida Coffee Co. is a wholly owned brand of Mission UpReach, Inc. a 501.c.3 non-profit organization.

To learn more about all the other works Mission UpReach is doing, visit us at

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The coffee of Subida Coffee Co. is grown by the team at the Moses Project, a 120-acre commercial farm and agriculture training center in a small community outside of Santa Rosa de Copán.
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